Wednesday, December 28, 2011

Zurker A New Social Network

Over recent days Zurker a new social network has gone into alpha test.

For the benefit of anyone who has been trapped in a windowless room for the last 7 years, social networking is a web phenomenon where individuals interact with other individuals through sharing information. Usually there is a way for businesses to spread their message as well.

Today the 800 kg gorilla of social networking is Facebook who took the mantle from Myspace and Bebo in 2008. They are being challenged by Google, but look to be weathering that storm. They are also challenged to an extent by special purpose social networks like linked-in for business connections.

Previous social networks have had privacy issues as people didn't really trust the corporations to whom they gave all that personal information. Zurker has turned that on its head by allocating a portion of their ownership to be owned by their members. Currently these are "Virtual shares" but they say that when they launch their corporation they will be turned into real shares.

Zurker is being rolled out on a country by country basis and today it's New Zealand's turn! A couple of days ago I was approached by one of the founders I've had previous dealings with and asked to help with the Kiwi operation, which I agreed to. Just after midnight I registered the .nz domain name and today it's live.

Technically it's invite only at the moment but they make it pretty clear that they welcome invites via blog posts, so here's yours ... Click here ... send me a "Convo" when you sign-up. Yes, like all the others, they have their own jargon, but it translates fairly easily to the terms you are used to.

As alpha quality software you can expect a few glitches, and so far I've found a couple of fairly minor ones, but the quality seems pretty good.

Disclaimer, I'm not an executive but subject to negotiations, I intend having a personal stake in Zurker.

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